Many of my clients who decide that they are now ready to put their homes up for sale often ask me, “Should we wait until the spring to list our home since the winter months are so dead?” Unequivocally, I reply that winter months are anything but dead. It’s a fabulous time to sell because people need to buy houses for so many different reasons and in many different seasons.
In Essex County from October 2011 to today 5,110 single family homes have sold. 1,266 of them were sold during the months of November 2011 through February 2012: that’s 25% of all sold homes…..during the “dead” months!! In addition to the fact that buyers need to buy homes throughout the year there is another indisputable fact that supports putting your home on the market now. That fact is that fewer homes are listed at this time of year. Therefore, the number of homes competing for the active home buyers is down. The law of supply versus demand will dictate that home sales during the winter will remain constant.
Naturally, my sellers worry about potential buyers tramping through their beautiful homes with muddy, snowy boots. Smart realtors always have plenty of paper booties available so that buyers can simply slip them over their shoes. If you have no paper booties, buyers are usually very understanding when asked to take off their shoes and leave them by the door.
My fall/winter sellers are finishing up their pre-listing “to-do” lists that we discuss during my listing presentation. I’m preparing my marketing and media blitz and together we are gearing up for a fantastic selling season!